Ana's Scribblings

Ana Warren González

Nov 11, 20201 min read

Global Sources Masterclass

It was my privilege and pleasure to talk about Amazon Copywriting at the recent online Global Sources Summit. Made me feel a little...

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Ana Warren González

Oct 21, 20201 min read

The #1 rule in Copywriting: Logic does not sell. Emotion sells. I talk more about that here. Check out the podcast of the brilliant and...

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Ana Warren González

Oct 8, 20203 min read

I am reminded of a recruitment drive I ran some time ago for a team of writers...and how it prompted me that talent isn't everything. You...

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Ana Warren González

Sep 22, 20202 min read

I still remember how it happened. Honestly, I might even be suffering from mild PTSD because of it. My daughter and I had just moved into...

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